Ida Axling
Deputy editor, Insurance Age
Ida joined Insurance Age as a reporter in October 2014. Prior to entering the world of insurance she worked at a number of regional newspapers in her native Sweden.
Ida held roles including senior reporter and news editor before becoming deputy editor in November 2020.
She won the British Insurance Brokers’ Association’s Best Trade Award in 2020 and the Best Profile Award in 2019.
In 2019, Ida also won Headline Money’s General Insurance Journalist of the Year (B2B) Award.
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Articles by Ida Axling
Broking Break - Your Top Five
This week brokers have wanted to read all about the latest high profile people moves.
Quizzical questions: 27 September 2019
Test your knowledge of the week's news with our topical quiz.
Bayles pledges continued broker focus after Aviva management reshuffle
Aviva chief distribution officer, Phil Bayles, says new commercial lines structure will make it easier for brokers to know where to go.
Tarian Underwriting unveils cyber platform
Business said the new system will make its specialist cyber cover available to regional brokers.
Applied launches Epic in Northern Ireland
Software house says the system, which was launched in the rest of the UK in 2016, will enable brokers to better manage customer relationships, sales opportunities.
Rob Townend to leave Aviva
The UK GI managing director is set to exit as the insurer reveals management changes amid GI and life split.
GRP hires investment director to ramp up acquisition strategy
Scott Hallett to work with GRP's brokers and MGAs on new deals.
Axa XL teams up with Accenture on cyber security services
Provider says partnership will benefit Axa XL brokers and clients.
Aviva adds former RSA chief financial officer as NED
George Culmer has previously worked at Lloyd's Banking Group, RSA, Zurich and Prudential.
HNW Forum 2019: Hardening market an opportunity for brokers
Panellists discuss decreasing capacity in the market, the impact of consolidation and the HNW client of the future.
Granite set to expand product offering
Broker is creating 300 new roles as it targets a GWP of £300m by the end of the year.
HNW Forum 2019: Changing relationships a challenge for brokers
Wentworth Hall Family Office chairman, Ian Morley, outlines the opportunities and challenges for brokers insuring family offices.
Ascent Underwriting and Cove Programs rebrand as Optio
Owner Preservation Capital Partners combined the two MGAs after buying US firm Cove earlier this year.
Dive In 2019: Gender equality top priority in insurance
Research from Dive In also reveals that mental health is a key issue in the UK.
Profit and turnover up at JCB Insurance Services
Stoke-on-Trent-based broker posts £4.5m turnover for 2018.
Quizzical questions: 20 September 2019
Test your knowledge of the week's news with our topical quiz.
Granite to create 300 new jobs
Liverpool-based Granite, which sits behind Acorn, is set to expand following funding deal with Inflexion Private Equity earlier this year.
Ecclesiastical's John Blundell to retire in 2020
Blundell, UK general insurance MD, has spent 35 years in the insurance industry and joined Ecclesiastical from Covéa in 2016.
Ten takes small profit hit due to software house move
2018 results reveal a rise in turnover but a fall in profit at the AR network.
Uber boss joins Inshur following partnership deal
InsurTech Futures: Simon Logan, who has also worked as head of legal at RSA, moves to start-up Inshur following its partnership with Uber.
Lloyd's reveals soaring profit for H1 2019
COR did decline to 98.8% as Lloyd's puts transformation plan in place and vows to tackle sexism at the insurance market.
Azur unveils two new HNW products
Azur Niche is aimed at clients who might be considered higher risk than normal, while Unoccupied covers properties that are for sale, undergoing renovation or not permanently lived in.
Clive Edwards becomes CEO of Aspen Insurance UK
Provider reshuffles management team as Edwards succeeds Mike Cain.