Turnover up but profits slip for Be Wiser
CEO Mark Bower-Dyke said marketing and staffing spend had increased to counteract competition and fewer cars on the roads.
Personal motor broker Be Wiser posted increased turnover of £32.7m for the full year ending 31 May 2017.
This compares to £31.0m in 2016.
However profit before tax fell to £1.2m from £1.5m the previous year.
CEO Mark Bower-Dyke told Insurance Age that turnover increased because “we are successful writing new business” and “improvements in retention”.
He explained that profits had reduced because the business had spent more on marketing and staff. According to Bower-Dyke there are now “fewer
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