Stairway to e-heaven
The imarket initiative is definitely here to stay and is starting to make real progress as the free electronic commerce portal for brokers and insurers. Paul Lang reports on the progress so far
Seven major insurers, all the leading insurance software houses and approaching 2,000 intermediaries are now behind the imarket project. Considering the industry's diversity and the technical hurdles, it has progressed at an impressive pace. This year has seen the launch of: a new information web site for brokers; the completion of systems integration between Acturis and Groupama, Allianz Cornhill, Axa and Norwich Union; several new commercial product offerings and its first full-cycle business
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