Rock Insurance buys affinity specialist

Rock Insurance has purchased affinity marketing specialist, AIS, as part of its plan to expand into new markets.

AIS founder, Terry Martin, will join Rock Insurance and will continue to manage the AIS affinity business growth.

Commenting on the acquisition, Antony Martin, managing director, Rock Insurance, said: “Rock has provided AIS with insurance products and fulfillment services for the past 13 months and in this time we have gained a good understanding of the possibilities that exist for Rock within the affinity marketing arena.

“The addition of AIS to Rock’s existing portfolio of products will be of

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