Tony Simper, Managing director, Woodstock Insurance Brokers

Q: What was your best decision or deal? Setting up Woodstock Insurance Brokers in March 2002. ...

Q: What was your best decision or deal?


Setting up Woodstock Insurance Brokers in March 2002.


Q: What was your worst mistake?


Not deciding to drive a Mercedes sooner.


Q: What single event has most affected your career/business?


Joining a wholesaling Lloyd's broker in 1984.


Q: Who has had the most influence on your career and why?


John Kaufman. He was my managing director for over 20 years and his mantra
was: "Keep thinking margin".


Q: What quote best sums up your business philosophy?


We must deliver a

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