Freedom partners with ThingCo to launch Pukka Tech

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InsurTech Futures: Initial aim is to improve Freedom's services but the firms hope Pukka Tech’s technology will eventually be made available to other brokers and providers.

Freedom Services Group (FSG) has partnered with InsurTech firm ThingCo to launch Pukka Tech.

The joint venture has been created to enhance Freedom’s existing technology offering and ensure a more seamless and cost effective journey for customers

In the future, Freedom and ThingCo are aiming to market Pukka Tech’s technology and advances to other insurance firms.

Sam White, founder and CEO at Freedom Services Group, commented: “This is such a milestone for the businesses under the Freedom

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