Opinion: Trident's Robert Marshall on how brokers can know their true value

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Know your worth: Valuing a broker comes from transparency in the marketplace not secrecy, writes Robert Marshall

The broker market is hot property and, I suspect, many of you often get post or emails suggesting someone is looking to buy your book of business and wants to talk to you in confidence.

It’s fair to say that most brokers are more than prepared to go the extra mile for service but are not necessarily good business people. 

Small and SME brokers can be massively undervalued because some sellers are simply not aware of what they are fully worth.

So, how can you work out what your firm is worth

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