Blog: How has social media affected high net worth?
Clive Ellis, director of Sedgwick Private Clients, discusses how social media has changed the needs of high net worth clients.
The increasing prevalence of social media has had a profound impact on the insurance industry. Businesses are now able to promote their services to a wider audience without undertaking a major print advertising campaign, as well as keep tabs on competitors and key market updates.
The medium has also proved to be extremely helpful in the claims process by providing a wealth of information to underwriters and brokers in the fight against fraudulent claims.
After all, insurers now have access to
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