Blog: Brokers calm about RSA brand going as ultimately service outscores sentiment

rsa-3

Brokers would be relaxed if the RSA brand fell by the wayside, and have said that service remains a much more important factor in terms of their relationship with parent Intact going forward.

Last week, sister title Insurance Post reported the RSA and NIG brand names are going to be dropped next year and replaced by the Intact name.

In September 2023, Intact Financial Corporation and its subsidiary RSA announced they had reached an agreement with Direct Line Insurance Group to acquire its brokered commercial lines operations, including NIG and FarmWeb. The £520m purchase added 800 employees.

RelatedRSA swoops for NIG and FarmWeb in £520m deal RSA and NIG brands to become one next year

Only users who have a paid subscription or are part of a corporate subscription are able to print or copy content.

To access these options, along with all other subscription benefits, please contact info@insuranceage.co.uk.

You are currently unable to copy this content. Please contact info@insuranceage.co.uk to find out more.

Sorry, our subscription options are not loading right now

Please try again later. Get in touch with our customer services team if this issue persists.

New to Insurance Age? View our subscription options

Register

Sign up and gain access to five complimentary news articles every month.

Already have an account? Sign in here

This address will be used to create your account

Konsileo seals £8m fundraise

Top 100 insurance broker Konsileo has completed an £8m fundraise to accelerate its expansion across the UK, Insurance Age can reveal.

Most read articles loading...

You need to sign in to use this feature. If you don’t have an Insurance Age account, please register now.

Sign in
You are currently on corporate access.

To use this feature you will need an individual account. If you have one already please sign in.

Sign in.

Alternatively you can request an indvidual account here: