Crowded house
Direct writers seem to be encroaching upon brokers' space once more, although this time in the small to medium-sized enterprise sector. However, are they really a threat to the pecking order or are brokers well placed to maintain their hold on the market? Martin Friel reports
It must feel like Groundhog Day for brokers. It was not long ago that Direct Line arrived on the scene and decimated brokers' presence in personal lines. As a result, brokers that perhaps had a nice split between personal and commercial started to concentrate more on building the commercial side of their book, having admitted defeat to the direct writers.
Things were ticking along nicely for brokers as they got used to the idea of being solely or predominantly commercial orientated and giving
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