Power hour: Electric dreams
The commercial market has traditionally lagged behind personal lines as far as e-trading is concerned, but our panel of experts agree it is catching up fast. Emmanuel Kenning reports
Has the volume growth in electronically traded SME products finished?
▶ Jeff: No. We are seeing growth month on month in terms of the penetration levels
with existing products. We’re also seeing a real appetite from insurers for developing new products and expanding the SME offering into new lines of business. They are also expanding the footprint of existing products.
▶ David G: The SME market is worth about £6.2bn, our research shows about £1.2bn is currently [electronically] traded, and
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