The man behind the ego
Victorious in his bid to head up Bluefin, Stuart Reid is quietly confident that he knows best when it comes to leading Axa's broking arm to success. Martin Friel hears how the CEO intends to grow the business, get the public onside and prove the company's independence, despite market doubt
Stuart Reid has regrets. He has regrets about the 2007 deal that brought his old company, Stuart Alexander, under the Axa umbrella. But before you all rush to Fenchurch Street to tell him "I told you so," his only regret about the deal is that he didn't do it sooner.
Weren't expecting that were you? But talking to him, you get the impression that he means it. There is no sense that he feels the need to say it to please his paymasters. More that he is genuinely happy in his role as chief
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