Rural launches equine scheme
Rural Insurance has launched equine insurance solutions in partnership with UK Insurance Solutions.
Rural, the agricultural arm of UK General Insurance, said the move was its first equine-related delegated authority scheme.
The provider added that while its broker partner already placed equine insurance with a Danish insurer, the scheme was aimed at new customers who found the alternatives too expensive.
Mike Ellis, chief operating officer at Rural, explained: "We expect to pick up 20% of new business and there is also potential to attract existing customers who want to trade down to a simpler
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