Video: Does the public understand chartered broker status?
More work needs to be done to educate the general public about the value of chartered status, brokers argued at Insurance Age's recent Broker Expo.
Douglas Young, managing director of K Drewe Insurance Brokers, insisted: "I think there's some work to be done in educating the public.
"A lot of people deal with insurance brokers looking for the cheapest price rather than necessarily the best cover for them."
He added: "There's some work the industry has to do to explain the importance of chartered insurance broker status."
And Ian Bond, director of Bond Lovis Insurance Brokers, shared Mr Young's view that people would be at a loss to explain
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