Video: Aviva’s Michael Flowers in our mid-market focus

michael-flowers-aviva

In a special in-depth video, Michael Flowers, regional risk solutions manager for Scotland and Northern Ireland at Aviva, tackles the crucial mid-market sector for brokers.

Joining Insurance Age editor Emmanuel Kenning, Flowers looks at the issues the recession caused for brokers and their clients and how insurers adapted to the diversity of challenges.

He delves into what brokers demand of insurers for clients who prioritise quality over a pure price transaction and whether longer terms deals offer advantages for all parties.

Hear his thoughts on the need for bespoke wordings, what Aviva is doing for brokers as well as the outlook for the market in our video.

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