Letters to the editor
Aggregators are here to stay
I attended the Future of General Insurance conference recently and subsequently read your article ‘Insurers unite to attack aggregator phenomenon’ (broking.co.uk, 3 November) with interest.
While I understand that some companies have struggled to adapt to the aggregator channel in the personal lines market, I would suggest that withdrawing from them is not the answer. The fact is that the majority of customers now use comparison sites to find their car insurance because it’s a convenient way
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