Opinion: Crane commits to brokers

crane-mike-lv

As Mike Crane takes on a new role at LV, he looks at what insurers can do to improve relationships with brokers

As I am moving in to a new role in LV I am often being asked ‘what will you change?’ But I have been lucky to have been involved in shaping this business for a number of years and I don’t think it should come as a surprise that I like the direction the business is going in and, more importantly, the culture within it that makes it work.

When we went about setting up LV Broker we knew that it wasn’t good enough to simply have good products or good service. We needed to have great products, great

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