Aggregators Choose Quality says Defaqto
Price comparison websites are moving towards product quality based information rather than just price judging by an increase in demand for whole of market data from Defaqto.
In the past year the independent financial research firm has forged many new partnerships with leading price comparison and aggregator websites who are placing significant commercial importance and value in providing their consumers with whole of market information from an independent source.
Warren Hunter, sales manager for Digital Information Services at Defaqto said: “it is the independence of Defaqto that has contributed to its success in the area of Digital Information Services. We are the
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