What's your Big Idea for personal lines?

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As our competition to find the next Big Idea in personal lines moves into its second month, MD of intermediary and partnership sales for Axa Personal Lines, Mike Keating, talks about his hopes for the initiative.

Joining Mr Keating is Martin Friel, editor of Insurance Age, and he asks why Axa are involved and what they are looking for in the next Big Idea.

If you think you have the next Big Idea, then let us know what it is here.

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