Aviva launches PMI offering for larger companies
Aviva has launched a new private medical insurance (PMI) product for large employers in a bid to provide employees with "an easier claims journey".
The insurer said that the new offering, GuideWell, has been developed to manage the rising cost of claims and to meet a growing need by some corporate clients to control their healthcare spend.
Speaking about the open referral policy, Dr Doug Wright, Aviva, UK Health, medical director said: "As open referral helps manage costs as well as quality, it means that some large companies will benefit from competitive pricing upfront, making the provision of this employee benefit much more sustainable
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