Insurance Cares: Is your business dementia friendly?
Dominic Carter of Insurance United Against Dementia explores how brokers and insurers can do more to help an overlooked market.
Dementia is the biggest health and social care challenge facing us today. There are 850,000 people currently living with the condition in the UK – 40,000 of whom are under the age of 65 – and the number is set to rise to one million by 2021.
It is crucial that insurers and brokers are able to cater to this much under-served section of the market, as well as their own employees who may well be going through their own experiences with dementia.
This equates to approximately 44% of people in the
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