Coleman Insurance - Broking with a smile

Katherine Brandon talks to Peter Moody of Coleman Insurance about his career and how his broker is keen to feed a culture of happiness

Peter Moody, like many in the industry, never intended to become an insurance broker. He achieved little academically - his ambition being in sport - and left school young to pursue his ambition of being a professional rugby league player.

In 1965, realising that there was no money in rugby, Moody chose an insurance trainee's position at Royal Insurance in Bournemouth at random from his employment officer's desk. A decade later, Moody took a job with Lloyds broker F. Bolton, where he enjoyed the

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