All in the name.
Brand will be the most important selling asset in future, according to David Bevan, who questioned t...
Brand will be the most important selling asset in future, accordingto David Bevan, who questioned the ability of small, provincial brokers to
establish a well-known name. Fortis' Kate Page agreed. "Over the past two
years, we are increasingly attracting new business through brands and
affinities, not brokers," she said.
Only users who have a paid subscription or are part of a corporate subscription are able to print or copy content.
To access these options, along with all other subscription benefits, please contact info@insuranceage.co.uk.
You are currently unable to print this content. Please contact info@insuranceage.co.uk to find out more.
You are currently unable to copy this content. Please contact info@insuranceage.co.uk to find out more.
Copyright Infopro Digital Limited. All rights reserved.
As outlined in our terms and conditions, https://www.infopro-digital.com/terms-and-conditions/subscriptions/ (point 2.4), printing is limited to a single copy.
If you would like to purchase additional rights please email info@insuranceage.co.uk
Copyright Infopro Digital Limited. All rights reserved.
You may share this content using our article tools. As outlined in our terms and conditions, https://www.infopro-digital.com/terms-and-conditions/subscriptions/ (clause 2.4), an Authorised User may only make one copy of the materials for their own personal use. You must also comply with the restrictions in clause 2.5.
If you would like to purchase additional rights please email info@insuranceage.co.uk
More on Commercial
Polaris at 30 – Jackie Childs
In the concluding instalment of Polaris at 30, senior business analyst at the insurance industry-owned organisation Jackie Childs rounds up the progress on digital trading moving from monthly personal lines updates sent out on floppy discs to the new era of risk and rating dexterity that can only be supported electronically.
Rokstone launches disgrace cover
Managing general agent Rokstone has added to its contingency product suite with the launch of disgrace cover.
CFC unveils new product aimed at mid-to-large tech companies
Specialist insurance provider CFC has launched what it describes as a “comprehensive insurance solution” for mid-size to multinational tech companies.
Polaris at 30 – Phil Bayles
In the final day of the Polaris at 30 Q&A series Ardonagh’s Phil Bayles assesses the development of digital trading from slow, cumbersome and inflexible systems to becoming mainstream.
Polaris at 30 – Derek Cowie
Derek Cowie started working at General Accident (now Aviva) in 1992. Polaris was founded in 1994 launching digital trading platform imarket in 2004.
Ex-LV boss Mike Crane joins Axa Commercial as director
Axa Commercial has appointed Mike Crane as SME & Specialty director to take up the role at the beginning of January next year.
Polaris at 30 – Theo Duchen
Acturis Group co-CEO Theo Duchen delivers the third Q&A of the Polaris at 30 series and details the collective goal that would put “the UK light years ahead of any other market”.
Start-up broker partners with Shepherd Compello on motorsport insurance
Shepherd Compello has partnered with start-up Podium Insurance Brokers, a specialist motorsport broker.