Permanent Insurance launches campaign.
Permanent Insurance is seeking to make greater inroads into the critical illness market, with the la...
Permanent Insurance is seeking to make greater inroads into thecritical illness market, with the launch of an advertising campaign aimed
at raising awareness of the cover among young adults. The campaign
features Joanne Sprawson, who is recovering from breast cancer, and
Michael Buckley, paralysed in a diving accident. Permanent Insurance
offers a range of critical illness products.
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