Groupama shifts its focus onto SMEs.

In a move set to affect up to 250 brokers, Groupama Insurances has embarked on a new strategy that w...

In a move set to affect up to 250 brokers, Groupama Insurances has
embarked on a new strategy that will see its #150m commercial insurance
business reinvented to focus entirely on small and medium enterprises.


SMEs currently account for 10% of the insurer's UK commercial business and
the insurer claims the sector is worth an estimated #4bn in gross
premiums.


"It's an area where we believe we can improve our profitability and
improve the volatility," said Tim Ablett, Groupama managing director. "It
t

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