Going forward together.

Martin Long, chief executive of Churchill Insurance, tells Tim Collison why he wanted to buy NIG and how the broker market company will figure in the group's expansion plans over the coming months.

The headlines read: "Winterthur buys NIG Skandia", "NIG sold to
Winterthur". Well, this is not quite the case. The Swiss company may have
put up the money and approved the acquisition, but the takeover was
masterminded by direct writer Churchill Insurance, Winterthur's UK
operation.


"Winterthur have had very little to do with this," explains Martin Long,
chief executive of Churchill. "We originally got in touch with NIG at the
beginning of last year because they were running a campaign about
insurer

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