Adventures in cyberland.
Over the next few months, there is set to be an explosion of new online insurance start-ups. But only a few will have the IT and staying power needed to survive. Tim Collison explains why.
For the last couple of years, the likes of Screentrade and Eagle Starhave been the only significant players in the fledgling online insurance
market. All that is about to change. Over the coming months, we will see a
raft of new start-up insurance operations launching their interactive
websites and selling personal lines policies over the net.
Internet insurance is already shaping up into quite a diverse market, with
several categories of provider. First, there are the direct writers that
have
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