Blog: Start-ups headed by ex-AIG and Axa directors prove InsurTech appeal is far from waning

new-technology

Insurance Age content director Jonathan Swift reflects on an emerging trend in the UK InsurTech sector.

For so long the preserve of entrepreneurial techies and skinny jean wearing Hoxton-based hipsters, the tide might be turning in the world of InsurTech to something, well, a bit more traditional.

True, InsurTechs have long sought advice and investment from insurance royalty, with the likes of Andy Homer and Barry Smith mixing it up with footballers and musicians offering financial support and guidance for start-ups.

But these well-known figures do not see these roles as full time jobs; indeed

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