Applied Net 2018: Google takes minority stake in Applied

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The tech giant has invested a nine figure sum in the software house but CEO Reid French said brokers should not be concerned about data sharing or disintermediation.

Google owner Alphabet, via its vehicle Capital G, has taken a minority ownership stake in Applied Systems

CEO Reid French revealed at Applied Net 2018 in Nashville that the tech company had teamed up with Google ploughing a “nine figure sum” into the business. 

French insisted that the investment would not see Applied sharing customer or broker data with Google. 

“It does not allow for any data sharing with Google,” he stated. 

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He also addressed concerns that Google might be seeking to

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