E-commerce: Simply Business reveals ambitious GWP growth plans
Simply Business, has unveiled a gross written premium target of £100m by the end of 2012, up from £41m last year.
The online broker for small to medium-sized enterprise business said it was also aiming for 500,000 policies within five years - triple the 162,000 written in 2010.
An enhanced portfolio of products, including legal protection, which will be available online within three months, forms part of the growth strategy. Jason Stockwood, chief executive officer at Simply Business, explained: "We are looking at a number of different product lines. Consumer [household and motor] is one as it is the
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